Takara Masterpiece MP-39 Sunstreaker

I always figured it would be a question of “when” and not “if” with regard to Takara providing us with a representation of Sideswipe’s vain & arrogant twin. However I did make an assumption that it would have been long before now, I thought they would have kept up the momentum up on the Autobot cars, for the main core characters anyway. But we were not left empty handed with a gap on the shelf …

Tie in Merchandise: Books Full of Colour

Another avenue for merchandising during the 80’s was the Colouring Book. Armed with your best felt tip colouring pens*, a bag of crisps and a glass of juice, you laid there on the rug in front of the T.V. and eagerly gave life to the black outlines that adorned the rough pages. * Colouring Pencils were …

Tie in Merchandise Adverts: A Tale of Ladybirds & Pancakes

Ladybird Books – The Transformers Ladybird Books are a British publishing company which released several Transformers storybooks and audio cassettes under their “Tell-A-Tale” line from 1985 to 1988 and during this period these titles were all written by John Grant. Existing in their own continuity outside of the then Generation One continuity, the books draw …